Real Estate Search Engine Optimization

Stop – missing out on hundreds if not thousands of potential customers looking for real estate in the towns that you serve.

Internet Facts

90% of search engine users click on the Natural Search Results

10% of search engine users click on the Sponsored Search Results

Less than 3% of search engine users go past page 1 of the search results

(Click here to see a diagram explaining this terminology)

So how do you achieve Page 1 listings in the Natural Search Results?

Prior to 2005, Content was King! - in that to rank well, you needed your targeted search term to appear on multiple pages and in the Page title and Page Description Tags. Unfortunately, unscrupulous web designers created software that generated thousands of keyword rich pages automatically and distorted the search results.

To over come this, the major search companies changed the way they ranked websites and the Google Page Rank System was created. (Google Page Rank is calculated by looking at the # of websites linking to a website, the Page Rank of the website linking to the website, the subject of the page the link is on, the # of links on the page linking to the website and the text in the link).

Since this update, for your website to achieve First Page results , not only do you need well optimized content but also a large amount of high quality links pointing to your website.

 

Number 1 Expert™ Site Owners Click Here

 

Real Estate Search Engine Optimization
- Our Service Overview

 

Our Real Estate Search Engine Optimization is a 3 step process, focused on:

1. Identifying the "best" keyword phrases to focus on
2. Optimizing your website for these identified keyword phrases "On Site Optimization"
3. Undertake a link building campaign to increase your websites importance in the eyes of the major search companies. "Off Site Optimization" - Solely optimizing your website is not enough anymore.  If your competitors website has a larger # of websites linking to it, they will out rank you -- period.

Now depending on which company you used to build your Real Estate Website, it may not be necessary to undertake Steps 1 & 2 - If you are unsure please complete ourNo Obligation Enquiry Form and we will carry out a FREE review of your website.

Click Here to see a Report we sent to a #1 Expert Website Owner just 1 month after we started - OVER 60 PAGE 1 LISTINGS ON GOOGLE

 

Real Estate Search Engine Optimization
- Our services in Detail

Real Estate Search Engine Optimization - On Site involves focusing on the content and hidden tags (these tags identify your keyword phrases to the search robots) of your website by creating:-

• Keyword Rich Title Tags
• Keyword Rich Description Tags
• Keyword Rich Content
• Keyword Highlighting within content using the Bold and italic tags
• Good Internal Page Linking
• Create additional content focusing on the towns that you serve

 Real Estate Search Engine Optimization - Off Site is the process of increasing your websites "Importance" in the eyes of the search robots. To do this we undertake an aggressive linking campaign for our clients.

By focusing solely on Real Estate Websites, we have been able to develop a linking strategy that is extremely effective yet affordable, and includes:-

• Submit your website to key websites including DMOZ, Yahoo Local, Google Local...
• Submit your website to high ranking real estate directories
• Submit your website to high ranking web directories with real estate sub directories
• Post entries to high ranking Social Networking sites
• Create and submit articles to article directories
• Create Profiles on Web2.0 Social Networking sites

Important Note - Quality of the links (relevance of the site that the link is coming from, how many links are on the page the link is coming from, the sites google page rank and the text used in the link), far outweighs quantity.

DO NOT use the services of a company offering to submit your website to tens of thousands of search engines and web directories - They will be submitting your website to FFA Sites (Free For All) and this will actually lower your websites placement in the search engines

 

Click Here to see a Report we sent to a client just 1 month after we started

 

Ready?

To start driving hundreds if not thousands of targeted visitors to your Real Estate Web Site - Call NOW on 609 770 7722 or complete our No Obligation enquiry form for a Free review and our best recommendations of how we turn your real estate website into a lead generating marketing tool.